Description: The New Marketing Paradigm: Integrated Marketing Communications - VERY GOOD Product Id:0844234524 Condition:USED_VERY_GOOD Notes:Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
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Location: Montgomery, Illinois
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Brand: Unbranded
Book Title: The New Marketing Paradigm: Integrated Marketing Communications
MPN: Does not apply
Item Length: 8.9in
Item Height: 0.6in
Item Width: 6in
Author: Stanley Tannenbaum, DON E. Schultz, Robert F. Lauterborn
Publication Name: New Marketing Paradigm: Integrated Marketing Communications
Format: Trade Paperback
Language: English
Publisher: McGraw-Hill Companies, T.H.E.
Publication Year: 1996
Type: Textbook
Item Weight: 13.4 Oz
Number of Pages: 240 Pages